Decisive Farming by TELUS Agriculture and GrainFox launch strategic partnership, supporting digital transformation for farmers

CALGARY, Alberta, Oct. 25, 2023 (GLOBE NEWSWIRE) -- Decisive Farming by TELUS Agriculture, an innovative technology and data solutions provider, and GrainFox announced a new partnership to bring more digital grain trade and sell options to Canadian farmers, providing technology-based solutions to support the ongoing transformation of Canada’s agriculture industry.

Between crop contracts, ever-changing market conditions, and the advice farmers get at their local elevator, the process of selling crops and finding and comparing the best grain prices can be overwhelming. GrainFox, a leading provider of digital agricultural and financial tools, delivers personalized, data-driven insights to farmers through a mobile or desktop interface. It’s a key tool for making decisions, delivering up-to-the minute marketing insights and crop sales recommendations customized to each farm business. By integrating this tool with Decisive Farming capabilities, such as Farm At Hand, all data will be accessible and optimizable so customers can cut through the clutter and make more informed decisions anytime, anywhere.

"Currently, navigating one's way around grain markets isn’t easy and it gets more complicated as farmers get into the areas of trading futures contracts and options strategies,” said Kolby Nichol, Director at Decisive Farming. “Through this collaboration with GrainFox, we will be providing one integrated solution for our customers that is powerful yet simplified and cost effective, helping farmers spend more time on what matters most.”

This joint innovation will allow sustainable agriculture tech company Decisive Farming to continue to grow its agriculture pipeline and ensure all customers have the access to the best tools and technology to accelerate their operations, while GrainFox will be able to reach more customers and ensure its market expertise supports farmers from bin to bank.

Liz Pham, Chief Growth Officer of GrainFox, said “Through the dynamic partnership of GrainFox and Decisive Farming we're revolutionizing the agricultural industry. This collaboration harnesses cutting-edge technology and data-driven insights to empower farmers, seamlessly bridging the gap from bin to bank. Together, we're sowing the seeds of a more efficient, sustainable, and prosperous future for agriculture.”

GrainFox, no matter how large or small an operation is, can be used to create more sustainable and efficient grain trade to the farm. Customers of Decisive Farming will get access to an exclusive subscription discount.

To learn more about GrainFox and Decisive Farming services, and to sign up for GrainFox, visit decisivefarming.com/GrainFox.

About TELUS

TELUS (TSX: T, NYSE: TU) is a dynamic, world-leading communications technology company with more than $18 billion in annual revenue and over 18 million customer connections spanning wireless, data, IP, voice, television, entertainment, video, and security. Our social purpose is to leverage our global-leading technology and compassion to drive social change and enable remarkable human outcomes. Our longstanding commitment to putting our customers first fuels every aspect of our business, making us a distinct leader in customer service excellence and loyalty. The numerous, sustained accolades TELUS has earned over the years from independent, industry-leading network insight firms showcase the strength and speed of TELUS’ global-leading networks, reinforcing our commitment to provide Canadians with access to superior technology that connects us to the people, resources and information that make our lives better.

Operating in 31 countries around the world, TELUS International (TSX and NYSE: TIXT) is a leading digital customer experience innovator that designs, builds, and delivers next-generation solutions, including AI and content moderation, for global and disruptive brands across strategic industry verticals, including tech and games, communications and media and eCommerce and fintech.

TELUS Health is a global healthcare leader, which provides employee and family primary and preventive health care and wellness solutions. Our TELUS team, along with our 100,000 health professionals, are leveraging the combination of TELUS’ strong digital and data analytics capabilities with our unsurpassed client service to dramatically improve remedial, preventive and mental health outcomes covering 67 million lives, and growing, around the world. As the largest provider of digital solutions and digital insights of its kind, TELUS Agriculture & Consumer Goods enables efficient and sustainable production from seed to store, helping improve the safety and quality of food and other goods in a way that is traceable to end consumers.

Driven by our determination and vision to connect all citizens for good, our deeply meaningful and enduring philosophy to give where we live has inspired TELUS and our team to contribute $1.5 billion, including 2 million days of service since 2000. This unprecedented generosity and unparalleled volunteerism have made TELUS the most giving company in the world. Together, let’s make the future friendly.

For more information about TELUS, please visittelus.com, follow us at @TELUSNews on Twitter and @Darren_Entwistle on Instagram.

About GrainFox

GrainFox is a data-powered agricultural farm wealth management platform, tailored to guide producers in optimizing their grain marketing journey all the way from bin to bank. With Smart Advisor at its core, GrainFox offers personalized sales recommendations based on the producer's specific crop portfolio mix, cash flow objectives, storage limitations, and risk tolerance. Complemented by a suite of robust tools, the GrainFox farm wealth toolkit empowers producers with comprehensive insights to refine their grain marketing strategies. For more information, visit grainfox.ca.

For media inquiries, please contact:

TELUS Public Relations
Tatianna Goldsney
tatianna.goldsney@telus.com
587-897-7430

GrainFox
Christina Wood
christina.wood@farmlinksolutions.ca
1-877-376-5465