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Fisher-Price® Introduces New Premium Wooden Toys to Inspire Creativity and Promote Development in Young Children

Newswire.ca - Tue Jun 4, 9:00AM CDT

Available Exclusively at Walmart, Fisher-Price Wood Prioritizes Modern Designs and On-Trend Themes at Affordable Prices for Families

TORONTO, June 4, 2024 /CNW/ - Fisher-Price® (NASDAQ: MAT), a pioneer in creating quality, educational toys for young kids, today unveiled its all-new wooden toy line, Fisher-Price Wood, for children ages six months to five years. Featuring fresh, modern designs that encourage open-ended play, the new wooden toy line speaks to parents who are looking for a more affordable, back-to-basics play experience for their children. In addition, the products are made with wood from FSC®-certified sources and designed to last, allowing families to pass them down from generation to generation. With early childhood development at the forefront of Fisher-Price's purpose, these wooden toys offer a wide range of fun play patterns—from colorful puzzles and blocks to role play, music-making and more—that help spark creativity, develop fine motor skills, and stimulate problem-solving. Fisher-Price Wood is now available exclusively at select Walmart stores and on Walmart.ca.

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