2024 Budweiser Friendship Survey reveals growing friendship recession and cycle of excuses that nearly half of friends contribute to
TORONTO, Oct. 3, 2024 /CNW/ - As an official beer of the NHL® in Canada, Budweiser is releasing its second annual Budweiser Friendship Survey, conducted by Ipsos (2024)*, to shine light on the growing friendship recession and remind fans to get together over a bud this upcoming season. Fresh off the ice, the data shows 75 per cent of men are seeing their friends less, up 6 per cent from last year and only 8 per cent get together more than once a week – a 6 percentage point decrease from 2023.
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