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Bath & Body Works says Bonjour to Emily in Paris Fans with new Holiday Partnership

Newswire.ca - Mon Sep 30, 8:00AM CDT

Retailer's fragrance authority and innovation highlighted in latest collaboration with Paramount Consumer Products for hit Netflix series

COLUMBUS, Ohio, Sept. 30, 2024 /CNW/ - Today, Bath & Body Works (NYSE: BBWI), a global leader in personal care and home fragrance, announced its newest collaboration with Paramount Consumer Products for the hit Netflix series, Emily in Paris. Launching this holiday, the limited-edition collection embodies Parisian charm and trend-forward fragrances through Bath & Body Works' unparalleled fragrance expertise and innovative product storytelling. Emily in Paris is produced by MTV Entertainment Studios and created by Executive Producer Darren Star (Beverly Hills 90210, Sex and the City, Younger) and streams on Netflix.

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