Volkswagen forecast on Friday that sales growth would slow in 2024, joining competitors in warning of a weaker economic outlook, rising competition and higher costs.
Europe’s top car maker, whose brands include Audi, VW and Lamborghini, expects sales to grow by up to 5 per cent in 2024, after a 15.5 per cent increase last year to €322.3-billion ($349-billion).
That growth suggests 2024 sales of up to €338-billion, higher than the 316 billion analyst estimate compiled by LSEG.
Volkswagen’s Chief Financial Officer Arno Antlitz sees a “muted economic outlook and intense competition” in 2024, although the car maker remains confident for the year as a whole, pointing to new product launches.
The comments chime with rivals, including Mercedes-Benz and Stellantis, which both struck a similar tone in results last month.
European carmakers have come under pressure from U.S. rival Tesla as well as Chinese competitors at a time when global momentum for electric vehicles is fading in the face of waning sales growth and declining government backing.
Volkswagen’s shares turned negative and fell as much as 7.1 per cent to their lowest level in more than four weeks after its annual results, which included a drop in the operating margin to 7.0 per cent in 2023 from 7.9 per cent the previous year.
They were down 4.6 per cent at 1606 GMT, while shares in Porsche, which is majority-owned by Volkswagen, also reversed gains and were flat.
Volkswagen said it expects an operating margin of 7.0 per cent to 7.5 per cent in 2024 and proposed to increase the dividend for both its common and preferred shares by 0.30 euros to 9.00 euros and 9.06 euros apiece, respectively.
The automaker said its investment ratio is forecast to peak in 2024 at 13.5 per cent-14.5 per cent, driven by spending in its key market China, and would gradually fall in subsequent years to around 11 per cent by 2027.