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A Couche-Tard convenience store in Montreal, on April 18, 2012.Christinne Muschi/Reuters

Canada’s Alimentation Couche-Tard ATD-T is discussing how much it could raise the offer price to buy Japan’s Seven & i Holdings, Bloomberg News reported on Thursday, citing unnamed sources familiar with Couche-Tard’s internal talks.

Couche-Tard earlier this week said it was willing to continue the buyout talks after Seven & i rejected its $38.5-billion offer.

Couche-Tard must offer a significantly higher price than the initial proposal to get Seven & i to enter negotiations, but whether the suitor will submit another proposal to Seven & i remains uncertain, Bloomberg reported citing the sources.

Seven & i has tapped Nomura to advise its board in preparation for a potential takeover battle with Couche-Tard, the Financial Times separately reported on Thursday.

Seven & i declined to comment on the raised offer price and advisor appointment. Nomura declined to comment on its reported appointment.

Shares in Seven & i had risen more than 4 per cent as at the end of morning trade on Thursday to 2,204 yen ($15.44), higher than the $14.86 per share Couche-Tard proposed.

Couche-Tard has said it was confident of arranging financing for the deal, which would be the largest-ever foreign takeover of a Japanese company.

Seven & i last week said the deal was not in the best interests of its shareholders and could face antitrust challenges in the U.S., where the combined company would be the biggest convenience store operator by a considerable margin.

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